Adobe DTM Launch: Improvements for Single Page Apps

It’s finally here! Adobe released the newest version of DTM, known as “Launch”. There are already some great resources out there going over some of the new features (presumably including plenty of “Launchey Launch” puns), which includes: Extensions/Integrations Better Environment Controls/Publishing Flow New, Streamlined Interface But there is one thing I’ve been far more excited about than…Continue Reading “Adobe DTM Launch: Improvements for Single Page Apps”

Breaking News: The New DTM “Launch” Is Official!

  I know a lot of folks are eager to know what the new version of Launch (formerly known unofficially as “Reactor”) means for them. Adobe’s official news doesn’t hold a lot of tactical info, so we will update this post as information becomes more publicly available! (Hat tip to Randy Floyd for the pic).  Integrations in the…Continue Reading “Breaking News: The New DTM “Launch” Is Official!”

Building a Strong Analytics Practice: #3- Putting Processes in Place

An analytics practice has some unique challenges as far as project management goes. They are accountable for delivering quality data, but there are many elements out of their control: once you deliver technical specifications, you have to “hurry up and wait” until developers have questions or are ready for validation documentation and validation often happen…Continue Reading “Building a Strong Analytics Practice: #3- Putting Processes in Place”